On 14 September 2011, United Nations Secretary-General Ban Ki-moon launched the 7 Billion Actions in New York to recognize that the global population will have reached 7 billion people, by the end of 2011,with women and girls comprising half of the world’s population.
He said that “a world of 7 billion has implications on sustainability, urbanization, access to health services and youth empowerment”. Dr. Babatunde Osotimehin, Executive Director of the United Nations Population Fund (UNFPA), also said, “Population is about people. It is about embracing the dignity and human rights of every individual. In a world of 7 billion people, we need to count on each other”.
The 7 Billion Actions are challenges, opportunities and calls to action to recognize and celebrate our common humanity and diversity. Secretary-General Ban Ki-moon urged all to get involved with the campaign saying, “Small actions taken by each one of us, multiplied across communities, can create a better world”. For example, one person can read to a child, visit with a senior, stand up for others and make someone smile. Organizations can meet the Campaign Objectives by “Building global awareness and Inspiring others to take actions that will have a socially positive impact”.